Tanzania Horticultural Association

BUSINESS ENABLING ENVIRONMENT

“Driving strategic industry development by engaging in public–private dialogues, advocating for policy reforms, and reducing regulatory barriers to improve the sector’s growth and global competitiveness”

PRODUCTION

“Mobilizing farmers into formal groups, strengthening their institutional capacity, and delivering innovative technical support and production technologies to improve productivity, incomes, and food security.”

MARKET ACCESS

“Enhancing economic opportunities, increasing agricultural productivity, and strengthening food security by connecting buyers, exporters, farmers, and suppliers to help them sell more produce at better prices”

GENDER and NUTRITION

“Promoting health and inclusivity by supporting nutritious gardening, advocating diverse diets, delivering community training on child feeding, and empowering marginalized groups in the horticulture sector”

FOOD SAFETY AND STANDARDS

"TAHA’s market access agenda by ensuring compliance with the national, regional and international standards adherence by ensuring Safe, Competitive, and Market- Ready Horticultural Products."

BUSINESS DEVELOPMENT SERVICES

"TAHA BDS Department significantly contributes to increased farmers productivity, reduced post-harvest losses by enhancing value addition, enhanced market access, and improved incomes for value chain actors."

Welcome to TAHA

TAHA is an apex private sector member-based organization that advocates for the growth and competitiveness of the horticultural industry in Tanzania. TAHA has been an effective voicing platform for over 20 years, for producers, traders, exporters and processors of horticultural products such as floriculture, fruits, vegetables, horticultural nuts, spices and herbs together with roots and tubers, since its inception in 2004.

TAHA in Numbers

TAHA in Numbers

What we do

TAHA strategic operation areas

Market Access

Production

Policy and Advocacy

Gender and
Nutrition

Food Safety and
Standards

Business Development
Services

Horticultural Value Chains

Flowers and Cuttings

Vegetables

Fruits

Spices and Herbs

Roots and Tubers

Horticultural Nuts (Cocoa + Macadamia)

MEMBERSHIP

To completely represent the industry TAHA has three categories of membership:

Comprehensive

This category comprises of large scale producers with more than 10 acres, Exporters, Large scale processors.

Allied

This category includes service providers to the horticulture industry such as suppliers of agro-inputs, agricultural technologies, Financial Institutions, Logistics companies, consultancy companies and development projects among many others.

Associate

This category includes small growers, groups/associations, and individuals taking part in horticultural activities

Reviews/Feedbacks

Mwajuma N.

Smallholder Horticultural Farmer, Arusha

“Since joining TAHA, my farm has completely transformed. I received training on proper irrigation and pest control, and now my tomato yields have more than doubled. Through their market officers, I was linked to a buyer in Dar es Salaam, and I no longer struggle with market access. TAHA truly walks with farmers every step of the way.”

Joseph M.

Managing Director, GreenGrow Inputs Ltd (Zanzibar)

“TAHA’s network has helped me grow my business tremendously. By participating in TAHA sponsored exhibitions and agribusiness fairs, I’ve reached more clients and received important feedback. Their team also helped us understand the importance of proper product labeling and compliance, which opened doors for bulk orders from mainland distributors.”

Amina K.

Director, PrimeFruits Tanzania Ltd

“Our export operations became smoother after engaging with TAHA. They facilitated GlobalG.A.P certification and connected us to TAHA Fresh for packaging and logistics. The efficiency in cold chain management and customs clearance improved our product quality on arrival in Dubai and Doha. I now confidently meet international buyer expectations.”

Dr. Lukas Steiner

Program Manager

“TAHA stands out as a results-oriented partner. Their implementation of horticultural development projects is data-driven, well-coordinated, and inclusive. We’ve seen excellent impact in youth employment and women’s empowerment through their training initiatives. Their transparency and field-level impact tracking through TARIC is commendable.”